I'm sure that Mr. Hummel changed his tune a little after his firm (Forsyth Appraisals) got stuck with $55K worth of unpaid bills when HomeGate Settlement Services (and its parent, AHM, who collected for appraisals upfront from its customers via credit card) bit the dust six months after the cited article was published.
If an appraiser, like Mr. Hummel and his fellow survey respondents, feel "pressured" to bend over for an individual loan officer or real estate agent who might have the power to withhold a handful of appraisal assignments, it follows that the same appraiser will not only bend over, but also spread his/her cheeks (accept assignments on an "invoiced" basis) for an AMC (like HomeGate or eAppraiseIT) Such individuals --who were probably willing to work on credit because their eyes got really big and their tongues and tails started wagging at the thought of doing big business with a national AMC-- deserved the "ram"-ifications (holding the bag on $55K of worthless invoices). Now, appraisal firms --like the employer of the individual quoted in the article you reference-- are no longer subject to the "undue influence" of an individual loan officer who might control a small piece of a market; instead, they are subject to the influence of an AMC, which controls a substantially more significant part thereof.
It's funny because Cuomo --who was quoted in a Forbes article (link below) as saying that "[t]he independence of the appraiser is essential to maintaining the integrity of the mortgage industry"-- came up with a solution that makes appraisers beholden to the AMC's. What's more, the pressure exerted by an AMC over an appraiser is systemic, making it much more dangerous than the ad hoc efforts of a broker who "dials for value,"
By the way, having some "skin in the game" didn't stop WAMU and eAppraiseIT from engaging in the type of behavior that triggered the lawsuit in the first place.
http://www.forbes.com/2007/11/01/washington-mutual-cuomo-markets-equities-cx_cg_1101markets25.html