NAR To Launch $40 Million Ad Campaign

RE:NAR To Launch $40 Million Ad Campaign

bob — Mon, 16 Jun 2008 11:00:00 GMT

This campaign is a desperate ploy.When I watch it,all I can think is that they're saying: " PLEASE buy a home. Pretty please?" NAR needs to also get their facts straight. Homes DO NOT Necessarily appreciate on a reliable basis either. In fact, sometimes a housing downturn can take almost a decade to fully unwind. NAR basically refuses to admit that now is a TERRIBLE time to buy a home since the prices were so artificially inflated by unorthodox lending practices. What we really need is to let prices correct. They are still way too high in most markets. Lastly, their only claim is that housing is highly localized. Also completely false. If the economy goes into a recession, then housing prices tumble nationally.

RE:NAR To Launch $40 Million Ad Campaign

Tato — Sat, 13 Jan 2007 13:00:00 GMT

As the market is taking a downturn, any effort from NAR to help boost it back up is certainly appreciated and a 40 million dollar one is a hard one to miss. Way to go NAR!

RE:NAR To Launch $40 Million Ad Campaign

Roberta — Fri, 12 Jan 2007 13:00:00 GMT

The National Media has convinced the entire country that we are in a housing bubble! This is just NAR's way of counterattack. I work the Chicago Market, and with the exception a a few distinct neighborhoods, we continue to see appreciation. Albeit, less than we have in the past. The spring market should prove fruitful for those who stay in the game. Afterall we have 6+ months of pent up demand out there.

RE:NAR To Launch $40 Million Ad Campaign

Anonymous — Fri, 12 Jan 2007 13:00:00 GMT

This campaign should be viewed as a signal that 2007 will be a slow year for home sales, why else would they spend 40 million. Also no mention of previous years NAR advertising budgets. I am sure they were significantly less than 2007 budget. I agree 2007 will be a good time to buy when one finds the right deal, but I think there is still plenty of room before this market hits bottom.

RE:NAR To Launch $40 Million Ad Campaign

The Real Deal — Fri, 12 Jan 2007 13:00:00 GMT

One more example of how the NAR continuously preys upon the public. Inexcusable!!!!

RE:NAR To Launch $40 Million Ad Campaign

Lindsey — Fri, 12 Jan 2007 13:00:00 GMT

The NAR is under severe stress with new online technologies like the Zillow.com website wherein owners and sellers can trade houses online without giving away 6% of their hard-earned money to the realty harlots. Zillow is also offering sales comparables, which until now was exclusive to Realtors. Finally a 1-stop shopping site from beginning to end. Its time for the real estate 'profession' to go back to Hollywood Blvd!