The Everlasting Business Card
You do a mortgage for a client, get them a great rate, shake their hand at the closing table and say “please keep me in mind if and of your family or friends could use a home loan” as you give your client your thank-you basket which has a bottle of wine and your business card. Your client goes to their new home and does what everyone does and immediately throws your card in the garbage and the wine likely doesn’t last much longer. 2 years down the road your client’s sister asks if she knows any mortgage professionals and she has forgotten all about you.
The problem with most closing gifts is that they have no shelf life. Top of Mind Networks, however, has a solution to this. We offer our personalized Address Stamper; The Business Card That Never Gets Thrown Away. This unique gift has your contact information prominently displayed on the top of the device and the stamp makes an impression of your client’s new home address. So this is something they will keep on their desk for years to come and every time they pay a bill and stamp their return address on the envelope they will see your name and contact information. So now when someone asks her a few years down the road if she knows a good mortgage professional you will be Top of Mind with your client. Visit our web site for more information at http://www.topofmind.com/marketing/address-stamper.cfm (you can even get a free sample). Mention Mortgage News Daily and receive this closing gift at only $10 a piece.