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There is some additional news and a bit of a sidebar to the story about the 60 Minutes feature on Redfin a week or so ago and the strong reaction of the National Association of Realtors to that story. The run-up can be read here.

Redfin, the Seattle based and self- described "first Internet brokerage" turned one year old recently. It has been nearly that long since we took a look at it so we made a second visit.

...While much of its business model sets our teeth on edge, this is obviously a company that has some interesting ideas and is growing fast. We will check back around its second birthday to see what else is new.

Zillow is the website with all the hype, but there is another which, in its so-far modest press notices, has been widely hailed as the new way of buying real estate.

Redfin, launched earlier this month, is the baby of a relatively new real estate company in Kings County (Seattle) Washington. Redfin the company, in its scant three years of operation, has used the Internet in at least one attention gathering way before. According to an article in The Seattle Times it was the first in the nation to "overlay for-sale and sold homes onto up-close satellite maps." Now "Redfin Direct" is touted as being the first site that lets buyers actually bid for real estate online.